A welcoming approach, expertise, know-how, tradition, passion. Together, these values embody the spirit of the House of Michaud. A spirit located for four generations on Place Pury, in the heart of the capital of Neuchâtel - capital of watchmaking - and more recently in the famed resort of Verbier in the Swiss Alps. The Michaud family’s vocation has been and always will be to share its passion for the finest timepieces and the most creative products designed by jewellers from across the globe.
A white wind has swept through our windows, bringing with it a feeling of renewal. Delicate windmills turn gently, animating the space with a gentle breeze. The jewels are revealed as if carried by the air, suspended in a moment of spring freshness. A discreet invitation to slow down, observe and welcome the season with simplicity. Let yourself be carried away to our boutique!
Within the walls of place Pury 1-3, time has engraved over a century of history, the Bijouterie Michaud story. In 2024, Marie-Maude, Jean-Nicolas and Laurent Michaud are redesigning the family’s historic boutique in collaboration with atelier oï. More than an interior architecture story, an identity journey…
The address remains, the walls too. Inside, everything has changed. A story of organic and instinctive evolution.
Enhance the most beautiful engagements of your life with our selection of wedding rings. Discover elegant wedding rings and timeless engagement rings designed to symbolise eternal love. Each creation combines craftsmanship and refined design, to celebrate your union and your promises in style.
DISCOVER THE ENTIRE CHOPARD UNIVERSE.
Discover all the latest news from our stores and partner brands, new products presented at watch exhibitions, as well as our current favourites and events.
A white wind has swept through our windows, bringing with it a feeling of renewal. Delicate windmills turn gently, animating the space with a gentle breeze. The jewels are revealed...
Between heritage and innovation: highlights from the great watchmaking Houses The 2025 edition of Watches and Wonders once again transformed Geneva into the world capital of watchmaking for one week....
A wind of glamour blows through our new shop windows! Dazzling jewels, timeless timepieces and a touch of fantasy to light up every moment. Light feathers, vibrant colors and golden...
We are delighted to welcome Chopard's prestigious L.U.C collection to our boutique. A symbol of refinement and craftsmanship, each piece embodies the timeless elegance and absolute precision of the company's...
In the heart of Neuchâtel, the store’s design and ambiance is a reflection of the House’s codes, which are centred on charming customers and expertise in receiving them.
The House of Michaud has had a presence in the cult Valais resort of Verbier since 2011, offering you its own interpretation of mountain-style sophistication.
An instore customer care will assist and offer you a large array of services.
A team ready to listen and attentive to your needs
A jewelry workshop to create tailor-made and unique pieces.
Meet and great, expertise, know-how, and passion for more than 100 years.
Pre-order products online and collect them in our boutiques or get them home delivered.
