ROLEX

Deepsea

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ROLEX CERTIFIED PRE-OWNED

AT MICHAUD

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LE LIEN

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Rolex

Oyster Story

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Our jewellery

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Our watches

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Immediate boarding

This season, our windows become a departure lounge for a very different kind of journey. Watches and jewellery turn into precious luggage, ready to travel
through seasons, borders and moods. From Paris to Rome, from timeless classics to bolder creations, each piece invites you to choose your own destination: one of assured style and a brilliance that stays with you at every moment. At Michaud, the journey begins before you even step inside, all it takes is a glance up at the window.

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120 years of history… and this is just the beginning.

Michaud is much more than just a jewelry store. It’s a name, a family, a passion passed down from generation to generation. But do you really know our story? This year, we are celebrating our 120th anniversary. 120 years of craftsmanship, travel, and emotions… From South Africa to Switzerland, from watches to jewelry that accompanies the precious moments of your life.

Today, this story continues… with you. Ready to take a trip down memory lane? The adventure begins here.

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Wedding selection

Enhance the most beautiful engagements of your life with our selection of wedding rings. Discover elegant wedding rings and timeless engagement rings designed to symbolise eternal love. Each creation combines craftsmanship and refined design, to celebrate your union and your promises in style.

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DISCOVER THE ENTIRE CHOPARD UNIVERSE.

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Latest News

Discover all the latest news from our stores and partner brands, new products presented at watch exhibitions, as well as our current favourites and events.

Immediate boarding with Michaud Airline!

Travelers, take note: our store windows have just turned into a mini-airport, and no one thought to tell you to bring your boarding pass!In the middle of the terminal, conveyor...

120 years of stories for Michaud

We are much more than just a name Since 1906, the jewelry house has borne the name of its founders. One company, one family, one name: Michaud.Following in the footsteps...

The wishing tree

In our store windows, branches have taken root—bare, gnarled, almost wild. Their leaves have disappeared, replaced by small pieces of colored paper, tied one by one, each bearing a few...

When art meets nature…

Discover our new floral displays, designed and created by Estelle Brabant, a true ‘Artist of the Living’, as she likes to describe herself. Through this creation, brimming with sensitivity and...

Our stores

Michaud Neuchâtel

In the heart of Neuchâtel, the store’s design and ambiance is a reflection of the House’s codes, which are centred on charming customers and expertise in receiving them.

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Michaud Verbier

The House of Michaud has had a presence in the cult Valais resort of Verbier since 2011, offering you its own interpretation of mountain-style sophistication.

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Our services

Personalised Advice

Bespoke commissions

Watch and jewellery care

ONLINE BOUTIQUE

After-sales service

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Michaud Newsletter

Receive the latest news about Michaud and our collections

Store service

An instore customer care will assist and offer you a large array of services.

Personalised advice

A team ready to listen and attentive to your needs

Creation on measure

A jewelry workshop to create tailor-made and unique pieces.

By your side, for over 100 years

Meet and great, expertise, know-how, and passion for more than 100 years.

Click & Connect

Pre-order products online and collect them in our boutiques or get them home delivered.