Every year, Pink October serves as a reminder of how deeply breast cancer disrupts lives, families, and entire life paths. Once again this year, we’ve chosen to take action, alongside the nonprofit Le Carac Rose, to provide tangible support to women affected by the disease.
A piece of jewelry, a symbol
For this new collaboration, we worked with our jeweler to design an exclusive piece: the “Boobies” bracelet. This 18-karat rose gold motif, shaped like a pair of breasts, is mounted on a cord whose color can be freely chosen—pink, or any other shade, depending on the wearer’s preference.
This piece of jewelry is far from insignificant. Worn on the wrist, it becomes a discreet and meaningful reminder: a reminder of vigilance, solidarity, and the fight waged by so many women. An everyday object that tells a story greater than itself.
A true and total commitment
Priced at 100 CHF, this limited edition bracelet is meant to symbolize a strong commitment: for every purchase, not 100 CHF but 200 CHF will be donated to the Le Carac Rose association, as Michaud pledges to double your donation.
All proceeds from its sale are donated to the Le Carac Rose association. Not a portion, not a percentage—the entire amount. This sum directly supports women with breast cancer, both throughout their treatment journey and as they rebuild their lives.
At Michaud, we know that jewelry has the power to forge connections, champion causes, and give meaning to the act of giving or treating oneself. This bracelet is the most tangible proof of that.
Where to find one
The bracelet is available now at our Neuchâtel store and on our website. Every piece sold is one more step toward supporting those in need. A simple gesture, within everyone’s reach, to turn a purchase into an act of solidarity.